Friday, August 24, 2012

Neuroeconomics, The Marketing of Intimacy, First Fall Sunday

I've been messing around again on the FOREX* scene, making a lot of small profits, only to have them wiped out by bigger losses. This morning yielded a net profit, too embarrassingly small to mention, but at least it was profit. I'm thankful that I'm still in practice mode, and not playing with real funds. I have been using the orthodox methods of reading and reacting to the candlestick charts; my problem seems to be setting my stops too tight on my trades. It's too technical to get into, I'm just at the stage of learning from mistakes, making it a habit to stick to modest deals that wouldn't be crippling if losses resulted. I'm trying to be mindful that this is just "game mode", and to not to get too caught up in the elements of greed and fear, which are the major forces of failure at making wise trades. There is so much to study and analyze; strengthened proficiency at this game though doesn't even guarantee anything profitable. I'm more forgiving of myself given these following points, which I gleaned from a book by Jason Zweig, called Your Money and Your Brain.
  • "If you think you are a financial genius, you are almost certainly dumber than you think - and you need to chain your brain so you can control your futile attempts to outsmart everyone else. If you think you are a financial idiot, you're probably smarter than you realize - and you need to train your brain so you can understand how to triumph as an investor." (page 6)**
  • Even smart people make financial mistakes. Sir Isaac Newton, being the mathematical genius as he was, was wiped out in a stock market crash. **
  • "Professional" investors, on average, do not outperform "amateurs."**

Zweig's book would have stayed on the shelf if it was only just about economics. It was, however, the emphasis on the psychology of investing/spending/saving money (neuroecomonics) which was the thing that made me pick it up and read it. Money working for you instead of you working for money is a beautiful thing,*** but for most of us it is just a pipe dream, or we get bogged down by listening to the (often conflicting) details, information, and opinions of so-called experts. Prices of stocks, bonds, commodities, and currency values rise and fall for a bunch of innumerable excuses, (usually false) correlations, and the stupidest of variables and reasons.****  I think the best advice on investing I've heard so far is don't give any money to anybody to invest in anything if they aren't willing to show you the performance of their own portfolio. I don't know of any investment brokers yet who are so willing to do that with me.

The degree of automation in an online trading station is wonderful tool once getting a clearer sense of focus and discipline for interpreting the data from it is mastered: for either market/entry order placement, or closing a trade, which let's you free yourself from constantly monitoring charts to do other things. The one thing I don't want to do is to become addicted to watching a bunch of red and blue lines rise and dive on a time chart, which could be easy for an analytical person to get lost in doing.

I still don't know yet what my gimmick would be for getting a little extra seed money for more investing. To be a writer would be interesting, but it would take a keen sense of knowing what key issues are throbbing through the pulse of contemporary society to create a good original story, and making it a sincere mission to tackle them and building a plot around them. For example, I was reading a recent article on MSN about E.L. James, the author of Fifty Shades of Grey. Her erotic novel has been charging up the best sellers lists, and is so controversial that it has been put on the "books to burn" lists of several organizations as well. I think the writing in the book is rather average and mediocre, but the marketing of it was brilliant*****. In my eyes, the popularity of this book is perhaps not really telling about how the average man and woman is becoming depraved and obsessed about alternative (and painful) expressions of sensuality, but of really how deprived and estranged people, in general, are becoming from the feeling of genuine intimacy. The list of reasons of how and why this has become so in modern society is too long for me to write in this entry. If there is a supply and demand marketing paradigm that E.L. James used in getting rich by creating something that is a reflection of what people in this society today are really wanting and craving, I would have to say that thing/theme would be intimacy: something that money and power couldn't buy for Christian Grey, the rich male character in the book. He had to earn it by learning to surrender power and be vulnerable. Getting to even entering a degree of intimacy that a person wants today, has come to the point where it has to be gained through some greater degree of exploration of humiliation and pain, as the character of Anastasia did in the book. The play and antagonism between Christian and Anastasia leaves one wondering which character has gained, and which one lost power in the strange "romance" depicted in the story. The sex is certainly there, a relationship is there, a (fluctuating) power dynamic is there, but as for intimacy. . . that is very questionable, and it leads the reader into exploring if it's there or not.

To be a successful fiction writer in this day in age seems to be harder, in that one has to have volume set no less than a trilogy to be published before ever getting popular; contemporary examples include E. L. James (as I mentioned), J. K. Rowling (Harry Potter series), Stieg Larsson (The Girl with the Dragon Tattoo), and Suzanne Collins (The Hunger Games). Most importantly, there has to be an effort by the writer to be able to build a sense, or a bond of intimacy between him/her, the story, and the reader: an ability in which I'm probably very lacking.

I've been writing this entry piecemeal. It's now Sunday morning: a day off for this part of my rotation. I noticed leaves changing and the smell of the air as I drink my coffee outside this morning, and its crispness makes me feel like summer really has officially ended as of today. I have nothing planned except to harvest the remainder of my tomatoes, and perhaps do some cycling before it possibly rains, or the wind picks up. I don't think I'll be perusing any more female erotica, but the fiction that I would like to check out today is a book by Paolo Coehlo, The Alchemist: a short novel, but reputed to be a very deep one. I'll continue reading along with my non-fiction selections as well. If it stays cloudy, and when my eyes get too sore from reading, I'll maybe nap, or watch a classic movie before the FOREX markets re-open this afternoon (Monday morning in Tokyo and Sydney). I really don't want life to be any more intense than this today after I'm finished dumping out my mind in this entry.


*- It shocks me just how little knowledge people, even amongst those guys whom I serve with commerce degrees, and have had jobs in banking, generally have about the operation/existence of the FOREX market, yet its volume of trading is a few times greater than that of New York Stock Exchange within any given day.
** - Zweig, J. (2007). Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich. New York: Simon & Schuster Paperbacks.

***- Getting rich by a spark of creativity is even cooler, as you see as I write on.

****- In world of economics and finance, the only prevailing constants are the greed of banks, governments, and corporations, and the power they exert over everyone else from the level of the consumer and taxpayer upward.

*****- Yes, I did read this book before having the gall to mildly critique it. I don't ordinarily make it a habit of reading female oriented erotica, but it was good to do to gain some insight into the female head space. Don't let it be said that won't try to understand. It was done so out of some hint/dare/suggestion from one of my female friends (I can't/won't openly speculate on any other motive as to why she did so).

 

1 comment:

  1. Very thought provoking....I am, do I dare admit? Half way through 50 shades of deep. As someone who enjoys reading, I really have to plow through the mediocre writing and poor choice of language...but I have felt its like watching a train wreck...I can't turn away. I found the same thing reading the Hunger Games. I think you hit the nail on the head, we have lost intimacy, to a large extent. Watch how many people can't turn away from their phones for an hour to enjoy the company of others while at a restaurant. Its actually sad.....So we turn to books about characters who are missing the emotional quality that makes human connections easy and are glued to the story waiting for a glimmer of that essence that makes us connect on some deeper level to one another to appear.....I so wish you could be in my book club.

    Twyla

    ReplyDelete